IFPA Commodity Profiles bring you practical and accessible commodity trends in the global market. Here we provide the latest information on production, global trade, and consumer sentiment for top categories of fresh produce.
Top Commodity Profiles
![Group of ripe green apple fruits with half and green leaves isolated on white background. Group of ripe green apple fruits with half and green leaves isolated on white background.](/siteassets/images/various-f-and-v/isolated/big-apples.png)
Apples
77% of consumers decide they are going to buy apples before they go shopping.
![Fresh green asparagus on white background. Fresh green asparagus on white background.](/siteassets/images/various-f-and-v/isolated/big-asparagus.png)
Asparagus
Almost 1/3 of consumers who bought asparagus were higher income earners.
![Half an avocado with pit Half an avocado with pit](/siteassets/images/various-f-and-v/isolated/avocado.png)
Avocado
eaters are picky, 56% of consumers prefer to pick out avocados based on shape, color, or texture.
![Yellow isolated banana on white background Yellow isolated banana on white background](/siteassets/images/various-f-and-v/isolated/banana-big.png)
![blueberry isolated on white background blueberry isolated on white background](/siteassets/images/various-f-and-v/isolated/big-blueberry.png)
Berries
Almost 40% of consumers describe berries as healthier than other produce.
![Sliced cantaloupe Sliced cantaloupe](/siteassets/images/various-f-and-v/isolated/cantaloupe-isolated.png)
Cantaloupe and Melons
More than half of consumers say knowing when melons are in season will motivate them to purchase.
![Cherry with leaves isolated on white background. Cherry with leaves isolated on white background.](/siteassets/images/various-f-and-v/isolated/big-cherry.png)
Cherries
Consumers aged 60 and older reported buying cherries more frequently than younger consumers.
![slice of pink grapefruit citrus fruit isolated on white background slice of pink grapefruit citrus fruit isolated on white background](/siteassets/images/various-f-and-v/isolated/big-citrus.png)
Citrus
When consumers want to boost their immunity, they choose citrus 40% of the time.
![Stack of fresh cucumber slices on white background. Stack of fresh cucumber slices on white background.](/siteassets/images/various-f-and-v/isolated/big-cucumber.png)
Cucumbers
73% of consumers reported that they use cucumbers as an ingredient in salad.
![A bunch of red grapes A bunch of red grapes](/siteassets/images/various-f-and-v/isolated/big-grapes.png)
Grapes
65% of consumers are more likely to consume grapes then other fresh produce because of the little to no prep.
![lemon slice, isolated on a white background lemon slice, isolated on a white background](/siteassets/images/various-f-and-v/isolated/big-lemon.png)
Lemons and Limes
The consumption of lemons have been increasing in recent years.
![isolated lettuce isolated lettuce](/siteassets/images/various-f-and-v/isolated/lettuce.png)
Lettuce
Almost 45% of consumers say that lettuce is a household staple.
![Mango isolated on white background. Mango isolated on white background.](/siteassets/images/various-f-and-v/isolated/big-mangoe.png)
Mangoes
Consumers of mangoes are usually younger, with 1/3 of consumers being between 30-39 years old.
![whole and sliced mushroom whole and sliced mushroom](/siteassets/images/various-f-and-v/isolated/mushrooms.png)
Mushrooms
65% of consumers say consumption of mushrooms is driven by their ease to cook with.
![whole onion whole onion](/siteassets/images/various-f-and-v/isolated/onion.png)
Onions
Onions are described as a household staple by almost 60% of consumers.
![Orange fruit with orange slices and leaves isolated on white background. Orange fruit with orange slices and leaves isolated on white background.](/siteassets/images/various-f-and-v/isolated/big-oranges.png)
Oranges
62% of consumers eat oranges for their nutritional benefits such as vitamins and minerals.
![sweet green pepper, isolated on white background sweet green pepper, isolated on white background](/siteassets/images/various-f-and-v/isolated/big-pepper.png)
Peppers
70% of consumers prefer to purchase in bulk while being able to choose their individual pieces.
![Whole potato and sliced potato Whole potato and sliced potato](/siteassets/images/various-f-and-v/isolated/potatoes.png)
Potatoes
61% of consumers say their consumption of potatoes is driven by their ease to cook.
![Red berry strawberry isolated on white background Red berry strawberry isolated on white background](/siteassets/images/various-f-and-v/isolated/big-strawberry.png)
Strawberries
The most frequent purchasers of strawberries are older consumers, with around 60% of 60+ year olds purchasing strawberries.
![Single bright red tomato Single bright red tomato](/siteassets/images/various-f-and-v/isolated/tomato.png)
![Ripe single full watermelon isolated on white background. Ripe single full watermelon isolated on white background.](/siteassets/images/various-f-and-v/isolated/big-watermelon.png)
Watermelon
46% of consumers said they bought watermelon in the last year.